Tom's of Maine uses cruelty-free or “not tested on animals” language. In this catalogue the factor comes in at product owner. Product owner: Colgate-Palmolive. Parent company: Colgate-Palmolive.
Natural personal-care brand acquired by Colgate-Palmolive in 2014; brand-level 'natural' identity predates the acquisition and is frequently discussed against parent-group policy. Parent is Colgate-Palmolive.
Owner: Colgate-Palmolive. Parent: Colgate-Palmolive.