Sleek MakeUP uses cruelty-free or “not tested on animals” language. In this catalogue the factor comes in at product owner. Product owner: The Boots Company (Sycamore Partners / formerly WBA). Parent company: The Boots Company (Sycamore Partners / formerly WBA).
East London–founded colour brand now in the No7 Beauty Company / Boots portfolio. High-street makeup search, same parent as No7. Parent is The Boots Company (Sycamore Partners / formerly WBA), whose published 2016 product-testing policy states it does not conduct or commission animal testing on own-brand products or ingredients, but suppliers may still carry out tests at the request of regulators.
Owner: The Boots Company (Sycamore Partners / formerly WBA). Parent: The Boots Company (Sycamore Partners / formerly WBA).