Pulp Riot is not recorded as using cruelty-free or “not tested on animals” language. Product owner: L'Oréal Group. Parent company: L'Oréal Group.
Vivid hair-colour professional brand owned by L’Oréal. Parent is L'Oréal Group, whose published position is that it does not test products or ingredients; some health authorities may still conduct tests in certain markets.
Owner: L'Oréal Group. Parent: L'Oréal Group.