Maui Moisture is not recorded as using cruelty-free or “not tested on animals” language. Product owner: Unilever. Parent company: Unilever.
Sundial-founded haircare brand in Unilever’s portfolio (sister history to SheaMoisture). Parent is Unilever, whose published position covers alternatives to animal testing, while still allowing some legally required supplier or authority testing in the wider portfolio.
Owner: Unilever. Parent: Unilever.